Diva Day has dawned!
July 11, 2012 in Uncategorized
For months we have presented, negotiated, justified and pitched until we were breathless and blue in the face and another place, but finally, it’s all happening and we are inviting you to join us on the most delicious journey of your life!
Dinner Divas was conceptualised specifically to stimulate local attention to local food bloggers and their blogs and positively and beautifully showcase (and honour!) your delicious work. Many bloggers work long, tiring hours, passionately developing and loading content onto their blogs and here now, is your opportunity to draw massive media attention to your blog. And if you are in the market for other, bigger and better career and business opportunities, the series may very well be the fuel to improve or the spark to ignite a new business or career for you. And fun galore is guaranteed as you will meet and compete with other bloggers and meet up and get some brilliant ideas and tips for your blog from experts in various fields. And besides, you can enter this one! Most other cooking competitions have rules to restrict you from entering if you are ‘working in the food business.’ Well, Dinner Divas is especially for foodies and in fact, if you ‘work in the food business’ you can even promote your business or service on air provided it’s mentioned and promoted on your blog! In fact, we’d be referring to your blog (or book or catering business or money-earning website or whatever business you’re in) and referring viewers to your and showing your URL on air and other media.
Here’s the concept: between 8 and 12 entrants will cook their family dinner ideas and solutions for a panel of expert judges. They are two foodies and a food editor. There will be more than one editor and they will alternate between episodes. The main menu themes consisting of three dishes would be ‘My passion/my skill/my kind of food/what I love to cook, eat and serve and my blog on a plate’. The judges will determine who’s taking the title and tiara through an elimination heat, a semi-final and a final heat. In the elimination and semi-final heats, you will compete in the Dinner Diva kitchen whilst the finalists are in for a few tasty trips to get acquainted and be inspired by the delectable, culinary Cape Town.
Our sponsors are Nulaid Eggs and Sasko Flour with a fabulous headline sponsorship by Mr Price Home. The criteria will not only be how well you cook or bake – it will mainly be about how you express yourself (and your blog’s message) through your meals albeit vegetarian, easy dishes, quick meals, exotic meals, baking mainly, budget beaters or any ethnic cuisine of your choice. We will premiere on SABC2 on Saturday the 13th of October.
You will not be given a task that you are not prepared for. No mysteries. No walks of shame. No pressure tests. No armies and shoppers to cook for. In fact, you will be given all the rules and what you require to cook before the time so that you can be properly prepared, select and test your recipes in your own time before we even shoot the series!
We are shooting the series in Cape Town from the 20th of August into early September and if you are chosen to be one of our competing Divas but live outside of Cape Town, we will pay for your travel and all accommodation and meal costs to attend the shoot. And, if you go through to the semi-finals and finals, we’ll do it over and over again . And in true Diva style, we have a make-up artists on set all the time to pander to all your appearance requirements
The rewards and prizes are great too! Every chosen competing Diva will receive gorgeous, useful and valuable prizes plus a chapter in the Dinner Diva 2012 recipe book. In the chapter you can showcase your best recipes, your best posts and promote your blog. You can take your own pictures or we can and we will edit your copy perfectly if you want us to. The winning Diva will receive the tiara and title of Prima Dinner Diva for 2012 and a cash prize of R50 000. In addition our top Diva will have a guaranteed job as a judge on next year’s series and a double chapter in the recipe book. All the divas and their blogs will receive extremely valuable media attention. And yes, we know that the winning diva may be a divo and then we will change all references and the title to be gender-polite, promise!
If you are interested to be a Diva then make your ultimate dinner date with us by entering below. If you have questions feel free to email me on firstname.lastname@example.org . But enter quickly, there is not a lot of time.
Can’t wait for your entry: this is going to be the best food trip ever! Not to mention the very best of food series ever! Guaranteed. So please enter by clicking on the image below.